1
-
2
of
2
results (0.72 seconds)
Sort By:
-
NewsDirect Newsletter, May 2005, Issue No. 50
CHAIRPERSON’S CORNER BY ROB STONE 3 TRENDS IN DIRECT RESPONSE MARKETING BY PATRICK T. LEARY 4 SOA INTER-COMPANY ... MARKETING MIX BY CAROL FERRARI 15 BRAND IS FROM MARS, DIRECT IS FROM VENUS: HOW TO MAKE THE MARRIAGE WORK BY ...- Authors: James C Hamilton, Jay Jaffe, Brian Louth, Robert Stone, Patrick T Leary, ANDREW DAVID COHEN, Charles D Schewe, Carol Ferrari, Leo Toralballa, Scott Calame
- Date: May 2005
- Publication Name: News Direct
-
Interactive Voice Messaging: The Missing Piece of the Marketing Mix
Interactive Voice ... Article from: News Direct May 2005 – Issue 50 INTERACTIVE VOICE MESSAGING: ... marketing initiatives—a mix of print and Web ads, direct mail, cross selling, etc.—and is gener- ating ...- Authors: Carol Ferrari
- Date: May 2005
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance